Is AMZN Worth Buying in 2026?

Amazon.Com Inc

STOCK RETAIL-CATALOG & MAIL-ORDER HOUSES Updated 2026-08-16

Here’s whether Amazon.Com Inc (AMZN) is worth buying in 2026 — based on weekly-updated price trend, RSI momentum, and return vs. the S&P 500. Our current read: Bullish.

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Bullish

Positives: trading above the 200-day MA (long-term uptrend intact); above the 50-day MA (medium-term momentum positive); 50-day MA is rising (+0.62% over 10 days); strong 1-year return of +13.7%. Currently 8.6% off its 52-week high. Score: +5/7.

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AMZN is in a confirmed uptrend, trading above both its 50-day ($248.17) and 200-day ($237.70) moving averages. An RSI of 66.4 sits in the neutral zone — momentum is neither stretched nor exhausted. The 1-year return of +13.7% compares to +20.4% for SPY (trailed the market by 6.7%).

$10,000 invested 1 year ago → $11,371 today
vs. S&P 500 (SPY) — same period trailed market by 6.7%

1-Year Price Chart

Daily candles
MA-50 MA-200 Up Down

Signal Check

Above 200-day MA ($237.70)
Above 50-day MA ($248.17)
RSI(14) neutral zone (30–70) — currently 66.4
Positive return (+13.7%)
Within 10% of period high (−8.6%)
Period Range $262.65
$196.00 $287.20
RSI (14) 66.4
0 · OversoldOverbought · 100

Key Metrics

Price$262.65
Period Return+13.7%
Period High$287.20
Period Low$196.00
Drawdown−8.6%
MA-50$248.17
MA-200$237.70
RSI (14)66.4
Avg Volume (30d)44.6M
vs. SPYtrailed by 6.7%
Return Rank#539 of 1252

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