Is BROS Worth Buying in 2026?

Dutch Bros Inc.

STOCK RETAIL-EATING & DRINKING PLACES Updated 2026-08-16

Here’s whether Dutch Bros Inc. (BROS) is worth buying in 2026 — based on weekly-updated price trend, RSI momentum, and return vs. the S&P 500. Our current read: Bearish.

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Bearish

Concerns: trading below the 200-day MA (long-term downtrend); below the 50-day MA (medium-term momentum negative); RSI 22 — oversold; weak 1-year return of -17.8%; rising volume on a downtrend (distribution, 1.55x avg). Currently 30.3% off its 52-week high. Score: -5/7.

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BROS is trading below its 200-day MA ($57.65) — a key warning sign the longer-term trend is under pressure. An RSI of 21.7 has dropped into oversold territory, which has historically preceded short-term bounces. The 1-year return of -17.8% compares to +20.4% for SPY (trailed the market by 38.1%). The current 30.3% drawdown from the 52-week high reflects elevated risk for momentum-based strategies.

$10,000 invested 1 year ago → $8,223 today
vs. S&P 500 (SPY) — same period trailed market by 38.1%

1-Year Price Chart

Daily candles
MA-50 MA-200 Up Down

Signal Check

Above 200-day MA ($57.65)
Above 50-day MA ($63.66)
!RSI(14) neutral zone (30–70) — currently 21.7
Positive return (-17.8%)
!Within 10% of period high (−30.3%)
Period Range $52.02
$44.58 $74.65
RSI (14) 21.7
0 · OversoldOverbought · 100

Key Metrics

Price$52.02
Period Return-17.8%
Period High$74.65
Period Low$44.58
Drawdown−30.3%
MA-50$63.66
MA-200$57.65
RSI (14)21.7
Avg Volume (30d)3.6M
vs. SPYtrailed by 38.1%
Return Rank#865 of 1252

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