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Is COTY Worth Buying in 2026?

COTY INC

STOCK PERFUMES, COSMETICS & OTHER TOILET PREPARATIONS Updated 2026-06-14

Here’s whether COTY INC (COTY) is worth buying in 2026 — based on weekly-updated price trend, RSI momentum, and return vs. the S&P 500. Our current read: Bearish.

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Bearish

Positives: RSI 52 — healthy momentum range. Concerns: trading below the 200-day MA (long-term downtrend); below the 50-day MA (medium-term momentum negative); 50-day MA is falling (-0.75% over 10 days); weak 1-year return of -58.9%; 3-month momentum negative (-6.3%). Currently 61.2% off its 52-week high. Score: -5/7.

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COTY is trading below its 200-day MA ($3.04) — a key warning sign the longer-term trend is under pressure. An RSI of 52.3 sits in the neutral zone — momentum is neither stretched nor exhausted. The 1-year return of -58.9% compares to +22.9% for SPY (trailed the market by 81.7%). The current 61.2% drawdown from the 52-week high reflects elevated risk for momentum-based strategies.

$10,000 invested 1 year ago → $4,115 today
vs. S&P 500 (SPY) — same period trailed market by 81.7%

1-Year Price Chart

Daily candles
MA-50 MA-200 Up Down

Signal Check

✗Above 200-day MA ($3.04)
✗Above 50-day MA ($2.20)
✓RSI(14) neutral zone (30–70) — currently 52.3
✗Positive return (-58.9%)
!Within 10% of period high (−61.2%)
Period Range $2.07
$1.84 $5.34
RSI (14) 52.3
0 · OversoldOverbought · 100

Key Metrics

Price$2.07
Period Return-58.9%
Period High$5.34
Period Low$1.84
Drawdown−61.2%
MA-50$2.20
MA-200$3.04
RSI (14)52.3
Avg Volume (30d)8.8M
vs. SPYtrailed by 81.7%
Return Rank#1110 of 1246

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