Is HOG Worth Buying in 2026?

Harley-Davidson, Inc.

STOCK MOTORCYCLES, BICYCLES & PARTS Updated 2026-08-16

Here’s whether Harley-Davidson, Inc. (HOG) is worth buying in 2026 — based on weekly-updated price trend, RSI momentum, and return vs. the S&P 500. Our current read: Bullish.

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Bullish

Positives: trading above the 200-day MA (long-term uptrend intact); above the 50-day MA (medium-term momentum positive); 50-day MA is rising (+1.95% over 10 days); 3-month momentum positive (+10.3%). Currently 11.1% off its 52-week high. Score: +5/7.

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HOG is in a confirmed uptrend, trading above both its 50-day ($25.65) and 200-day ($22.87) moving averages. An RSI of 69.3 sits in the neutral zone — momentum is neither stretched nor exhausted. The 1-year return of +0.8% compares to +20.4% for SPY (trailed the market by 19.6%).

$10,000 invested 1 year ago → $10,080 today
vs. S&P 500 (SPY) — same period trailed market by 19.6%

1-Year Price Chart

Daily candles
MA-50 MA-200 Up Down

Signal Check

Above 200-day MA ($22.87)
Above 50-day MA ($25.65)
RSI(14) neutral zone (30–70) — currently 69.3
Positive return (+0.8%)
!Within 10% of period high (−11.1%)
Period Range $27.78
$17.09 $31.25
RSI (14) 69.3
0 · OversoldOverbought · 100

Key Metrics

Price$27.78
Period Return+0.8%
Period High$31.25
Period Low$17.09
Drawdown−11.1%
MA-50$25.65
MA-200$22.87
RSI (14)69.3
Avg Volume (30d)2.5M
vs. SPYtrailed by 19.6%
Return Rank#677 of 1252

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