Is SBUX Worth Buying in 2026?

Starbucks Corp

STOCK RETAIL-EATING & DRINKING PLACES Updated 2026-06-14

Here’s whether Starbucks Corp (SBUX) is worth buying in 2026 — based on weekly-updated price trend, RSI momentum, and return vs. the S&P 500. Our current read: Bullish.

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Bullish

Positives: trading above the 200-day MA (long-term uptrend intact); above the 50-day MA (medium-term momentum positive); 50-day MA is rising (+1.25% over 10 days); RSI 50 — healthy momentum range; 3-month momentum positive (+5.3%). Currently 5.4% off its 52-week high. Score: +6/7.

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SBUX is in a confirmed uptrend, trading above both its 50-day ($100.62) and 200-day ($91.65) moving averages. An RSI of 49.8 sits in the neutral zone — momentum is neither stretched nor exhausted. The 1-year return of +9.3% compares to +22.9% for SPY (trailed the market by 13.6%).

$10,000 invested 1 year ago → $10,925 today
vs. S&P 500 (SPY) — same period trailed market by 13.6%

1-Year Price Chart

Daily candles
MA-50 MA-200 Up Down

Signal Check

Above 200-day MA ($91.65)
Above 50-day MA ($100.62)
RSI(14) neutral zone (30–70) — currently 49.8
Positive return (+9.3%)
Within 10% of period high (−5.4%)
Period Range $103.04
$77.99 $108.88
RSI (14) 49.8
0 · OversoldOverbought · 100

Key Metrics

Price$103.04
Period Return+9.3%
Period High$108.88
Period Low$77.99
Drawdown−5.4%
MA-50$100.62
MA-200$91.65
RSI (14)49.8
Avg Volume (30d)7.7M
vs. SPYtrailed by 13.6%
Return Rank#612 of 1246

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